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Sunday, October 11, 2026
Rapid Daily

TikTok Provides Viewers Authority to Reduce AI-Generated Content in Their Feeds

Users will soon have a new feature that enables them to lessen the volume of AI-created content appearing in their timelines. This move comes as the company announced that it currently hosts in excess of 1 bn AI videos.

Pilot Phase and Launch

The new functionality is in a pilot phase over the next few weeks before a full-scale launch. This shift comes amid a surge in AI content, driven by new AI video creators.

AI Proliferation Online

It has been noted that approximately a tenth of the fastest-growing content creators on a competing service primarily display AI-generated videos. A large amount of this content is deemed low-quality AI content, a label for inferior, factory-style content that is frequently absurd or bizarre.

Our research shows that a lot of users like content made with AI tools, including digital art to informative clips, and we intend to provide users the ability to increase or decrease of that, depending on their own preferences,” commented a spokesperson.

Volume and Proportions

The service disclosed that there are now 1.3bn videos on its service identified as made with AI. Overall, in excess of 100 million videos are added to the platform every day, making AI-generated material a relatively small percentage of its overall inventory.

User Control Features

Viewers will be in a position to reduce or increase the volume of AI content they view by using the topic control option in the application and selecting “AI-generated content”. Further subjects that are already be modified under the filter include news, clothing, beauty, and choreography.

Platform Guidelines

Its guidelines oblige creators to label lifelike AI-made content, and it prohibits dangerous AI impersonations of celebrities or emergencies. Any believable artificial content that is not labeled can be deleted under its user guidelines.

Furthermore, the platform will from now on apply an artificially created watermark to content made using its proprietary AI systems, or detected by an collaborative effort for spotting artificial media. This measure is intended to stop users from attempting to bypass the disclosure requirement.

Responsible AI Funding

TikTok is furthermore launching a two million dollar awareness program for specialists and institutions to develop informative material about responsible artificial intelligence. This project will benefit non-profit groups dedicated to training computer science.

Moderation Strategy

TikTok has supported its content review process, during controversy over plans to cut jobs for hundreds of content moderators in the UK. It is planning to eliminate a significant number of roles in its user protection team in the UK capital, with trade unions and internet security professionals voicing alarm that people are being substituted by automated systems.

A senior executive stated that staff-based oversight would still have a role, but automated tools can safeguard staff by filtering out the most harmful content before it has to be seen by people. The platform stated a notable drop in disturbing and violent content handled by human moderators over the past year due to reliance on its AI tools.

“We think that it’s essential to combine people and machines to keep the platform safe,” the official commented. “We’ll have humans as involved in the system, but we additionally believe it’s extremely critical to reduce exposure to dangerous material as quickly as possible, which is where a extensive automated help is making a difference process content quickly.”
Written by

Regina Kaiser

A seasoned journalist with over a decade of experience in digital media, specializing in tech innovation and global affairs.

Rapid Daily

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